The Only Twitter Chat Guide You Need to Read

November 20, 2015, 11:56 am

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While a Twitter chat is simply a Q&A discussion on Twitter in real-time, it is also an opportunity to share another side of your brand. Every day, your audience comes in contact with your brand in a very direct and straight-forward way. This chat however, can be an opportunity for everyone to relax and unwind, allow their personalities to come forward, and gives your audience the stage and the microphone. Scheduling this chat during a time where your audience is the least distracted (i.e, evenings) is best.

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10 Best Fashion Social Media Campaigns

December 14, 2015, 10:39 am

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Fashion industry have it easy when it comes to social media campaigns. They have so much more colour, shapes, and glamour to work with than other industries. Grabbing this congenital opportunity, fashion brands have all started launching social media campaigns throughout the decade. Here’s a list of the 10 best fashion social media campaigns proven by their successful results.

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5 Best Christmas Hashtag Campaigns

December 22, 2015, 12:38 pm

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Christmas for most is presents and jingles, but for Social Media Marketers, it's a season of frenzy. Social Media is brand's top choice to engage and celebrate holiday season with their customers. Here’s Keyhole's roundup of the most noteworthy christmas hashtag campaigns.

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5 Valuable Hashtag Marketing Strategies Proven to Engage Audiences

January 6, 2016, 7:30 am

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Using hashtags effectively goes beyond casually plugging them into your tweets and posts. On platforms such as Twitter and Instagram, calculated hashtag marketing can boost impressions, make your content more searchable and encourage users to talk about your brand. That’s why learning how to leverage tagged topics should be a priority for marketers. Here are … Continue reading 5 Valuable Hashtag Marketing Strategies Proven to Engage Audiences

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How to Run a Twitter Influencer Campaign

January 8, 2016, 7:10 am

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A quick browse through your Twitter feed will show that people don’t always flock to companies for information about their products and services. Instead, they’re seeking influencers – popular, personable and independent content creators who aren’t afraid to share opinions on social media. And the statistics paint a clear picture why. More than 90% of … Continue reading How to Run a Twitter Influencer Campaign

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5 of the Best Small & Medium Business Twitter Accounts: A Look at Their Tactics & Analytics

April 6, 2016, 6:00 am

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Is your company pushing for rapid Twitter growth? It’s what many small and medium businesses look to do when using social media to help level the competition against big rivals. As a result, niche brands have birthed innovative campaigns and strategies to follow. With a look at their hashtag, keyword and username mentions, here’s how … Continue reading 5 of the Best Small & Medium Business Twitter Accounts: A Look at Their Tactics & Analytics

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75 Ways to Use Twitter for Business

June 8, 2016, 5:00 am

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Companies that aren’t seeing results on Twitter — or are new and struggling with the platform — shouldn’t give up on it. Instead, they may need to focus more on business-oriented Twitter uses. There are uncommon methods of locating prospects and driving website traffic, on top of well-known tactics to engage audiences. Some best apply … Continue reading 75 Ways to Use Twitter for Business

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How to Create and Run a Successful Twitter Chat [Madalyn Sklar Interview]

August 18, 2016, 5:00 am

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Madalyn Sklar has run Twitter chats for more than five years, using them to help grow into a marketing thought leader. A coach and consultant for businesses looking to strengthen their presences on social media, she’s lectured at schools and spoken at events such as South by Southwest (SXSW) and Social Media Marketing World (SMMW). … Continue reading How to Create and Run a Successful Twitter Chat [Madalyn Sklar Interview]

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7 Holiday Ads That Dominated Social Media [2016 Edition]

December 16, 2016, 9:56 am

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We may know it as the season to be jolly, but for advertisers the holidays are a time of cutthroat competition. Blockbuster-quality seasonal ads are part of a longstanding tradition, with many companies investing millions of dollars each year (just look at retailer John Lewis, who spent $8.7m on their 2015 slot alone). Ultimately, they … Continue reading 7 Holiday Ads That Dominated Social Media [2016 Edition]

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Introducing Follower Insights for Twitter

January 25, 2017, 10:08 am

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Keyhole continues to grow as the number one hashtag analytics and account tracking tool, and we’re pleased to announce these new features for Follower Insights. What are Following Insights? So far, the focus of our Account Tracking product has been on content — specifically, the content shared from @accounts. But starting today, you can also … Continue reading Introducing Follower Insights for Twitter

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